Step Up
A two-fold solution that not only reduces carbon emissions but also promotes physical activity among working individuals.
SolutionBy incentivising the use of public transportation through gamification, we aim to motivate individuals to opt for greener modes of commuting. Users can earn and redeem points specifically for public transport, thereby rewarding them for their efforts to reduce their carbon footprint and stay physically active.
Initial wireframes
Assets
What is the goal?
For the users to be able interact with an app that allows them to increase an individual’s step count, further encouraging them to use public transport and get more steps in, whilst also increasing their daily physical activity. This app is aimed to be easy to use and effective to better one’s daily life.
Who is going to use it?
The app is aimed for any commuting person who needs to travel to work or a destination.